Here are a few ideas for content campaigns with PR influencers: Write a blog post or series together. I’m a Filipino Celebrity.I’m a singer, Dancer and actor. Her elegant touches have attracted the discerning eyes of some of the most fashionable women in the metro, a testament to the appeal of this talented lady’s timeless designs. Great information I would love to be added to you PR list. Pay attention to packaging. Got a great new product you can’t wait to get into the hands of social media influencers? These packages aren’t always great though because sometimes brands stop sending packages when they don’t get the positive reviews they were expecting. ), spelling it out in the package is great reinforcement. How can a person spend all that money for just a 12 minute video? We want to give you the tools to write a pitch letter that stands out from the crowd and gets you collaborating with brands. Make sure to follow them and feel free to send them a message/DM if you wish to get in touch! If you have size, shape, or color options, ask upfront which the influencers would prefer. This is great for brands because it’s cheaper advertising than a campaign. Influencers don’t mind picking up something at the grocery store; they’ll mind driving all over town on a wild goose chase! ... then came back to the Philippines to take the industry by storm. This list features the top 10 influencers: Philippines. Every time her purses were featured being held by a famous woman, sales skyrocketed, she says. Change ), You are commenting using your Twitter account. Before launching a product-review program, keep these tips in mind: Logistics-wise, the easiest thing to do is to ask your influencers to go to the store and pick up the item themselves. PR agencies are flooded with emails from aspiring influencers looking for collaboration opportunities. You’re asking influencers to review your product. Build in product delivery time to your project plan. Find the best food influencers in Philippines in 2021. How Much Money Do Bloggers and Social Media Influencers Make? In this modern world, if you send a handwritten thank you note to influencers, then they think you are different from others. Before Hitting Send… Do a read through. 5. Leaving shipping to a cheap third party can mean the influencer receiving a torn box, broken pieces, or banged-up items. ( Log Out / We enhanced our Advanced and Premium releases to include bulk pricing, greater access to premium websites like Yahoo!, industry journalists, … ( Log Out / Now follow that same procedure for sending products to your influencers. Fashion Instagram influencers in the Philippines… Average consumers don’t have advertising power while Influencers do so they get the perks of PR Packages. ( Log Out / Now, PR agencies are discovering that influencer marketing represents both sides of the marketing coin, as reputable YouTube stars, Instagrammers, and other digital influencers can combine objective public relations material with creative, engaging storytelling. Properly preparing your boxes will get them where they’re going on time and save you money. Grab a coffee, get comfortable, and let's get chatting! Cat Lincoln is Founder and CEO of Clever Girls. Sarah okodede from Germany on September 25, 2019: am a youtuber and Instagram marketing and I also make a product review on my YouTube channel! If your product is perishable, be extra-thoughtful about how you’ll ship your items to influencers. The PR journal writes: “Around three-quarters of respondents (74 per cent) believe that influencers lose credibility when they cooperate with brands that do not fit their image. Members can contact each other, get access to advanced search tools, see detailed audience demographics, and much more. Once you’ve chosen the influencers you want to send the product to, we send it within 24 hours of your approval. They often post a lot of review videos because they come highly requested. Identify the most popular Instagram accounts on Heepsy, the biggest influencer search tool. Don’t ask influencers to go to the store and get the item themselves if you aren’t 100 percent certain the item is available where they are. Influencer Marketing Allows For Real-Time Engagement & Innovation Who are you? Their reviews will be much more useful (and likely more positive) if you do! How to Send Products to Social Media Influencers, Influencer Marketing For Dummies Cheat Sheet, Connecting Emotionally to Have a Chance at Going Viral, How to Get Influencers to Advocate for Your Brand. We’ll then provide insights and suggestions on … I will be glad if I can get a PR package to review ( Log Out / Flagged quite often by influencers, who receive more packages from PR companies than anyone else, this is an issue that isn’t just their concern. In this digital world, everyone likes to send and receive things via mail or other social media channels. Join influence.co for free. When they open the box, you want them to feel excited — like you really cared about giving them something special. Change ), on Basics About PR Packages Influencers Receive and Why, If you’re unfamiliar with PR or Influencers check out our last chat, Of course, don’t keep this as a one way conversation! Claim your profile and join nearly 200K influencers, creators, businesses and experts in the industry. Wilbert Rosalyn. The answer is easy: They don’t (at least not always). Your email will be directed to the appropriate party for further review and a representative will be in contact should there be any continued interest or available opportunities. This extra step is well worth it for two reasons: First, it lets you and the influencer know exactly when to expect delivery, which is helpful for project-planning and deadline purposes. Hiring a PR company that specializes in celebrity gifting– these companies prepare and send gift baskets (usually organized around a central theme such as Green Products, Baby Products, Breast Cancer Awareness Products, etc.) Don’t assume your influencer will know what she’s gotten! The email should be light, easy, and positive. Just where DO they get these variety of products to test out, recommend, and diss? It’s no secret that influencers love to create great content on topics their followers care about. Even if you’ve covered all of this in email (and hopefully you have! If you’re hitting the big time and focusing on celebrity influencers, less than 50. You’re asking influencers to review your product. Some of them are still studying yet they can produce contents like no other, creating possibilities to realities at their young age. Kristy Sammis is Founder and Chief Innovation Officer of Clever Girls, an esteemed influencer marketing agency that connects top brands with influential women online. Average consumers don’t have advertising power while Influencers do so they get the perks of PR Packages. Make sure you’re not using tired language. New-to-market items often aren’t on the shelves yet or available everywhere they’re supposed to be. Provide links to track activity from each influencer, so you can see which ones send the most viewers your way. Don’t assume one size fits all, or make guesses about the size preferences of your influencer — it’s far too easy to guess wrong, to send a size that the influencer can’t or won’t use, or to offend people. Average people just don’t generate enough internet traffic to justify sending out hundreds of dollars worth of free products to the people they’re trying to get to purchase those products. Further, recommendations from influencers can help your brand earn the credibility it deserves. It’s easy to get discouraged when you don’t hear back from a blogger right away, or when you have but then, radio silence. Send domestic packages easily with USPS ®. There’s hope! Stefania Pomponi is Founder, President, and Chief Evangelist of Clever Girls. Please comment your thoughts and opinions I’d love to hear back from you all- Did this change how you view Influencer. Bloggers have a lot of emails to go through – this happens all the time. You want them to have the best overall experience. Find more influencers Sign up and get instant access to millions of Instagram influencers by location and category. "There are so many benefits to getting your product photographed in the hands of a … What is she to do with it? 1. The creators will receive their packages within four days. ), Track your packages. Want to save time and ship from home? Want to discover new influencers anywhere in the world? There are a variety of more effective ways to get consumers to buy products than to send out freebies. Fantastic! Take a look at these top Facebook influencers. And just like any other country, they’ve got a long list of fabulous social media influencers to boot. Over time these samples have been upgraded to full size products, creatively displayed, and an unspoken request given of Influencers to try them out on their social media platforms (hopefully obsessing over them). Just send them to our Octoly warehouse and we will take care of the logistics for you. Unboxing Unboxing begins with the corrugate shipper your custom package arrives in. All of these and more reasons will make it clear as to why you need social influencers in your PR strategy. Brands know this and so to encourage Influencers to use their products brands send out samples. Best way to get noticed/increase followers is as such: Sending the data digitally is fast and reliable, but when you submit a handwritten note to anyone, then it works. In general, influencers lose sympathy among 41 per cent of consumers as a result of brand co-operations. Partnering to create content together can be a great way to begin a relationship. Skip the “amazing”– “ultimate” – “best.” Don’t repeat words, and don’t get too verbose. Want to discover the 14,842 Instagram influencers we've identified in Philippines in 2021?. This may sound obvious, but it happens all the time: Marketing planners forget to factor in logistical shipping realities. Here is why you should include social influencers in your PR strategy. The competition can be intimidating, but it doesn’t have to be. Sending Packages Preparing Domestic Shipments. Change ), You are commenting using your Facebook account. DO send reminders, DON’T pester . If you’re sending an item that comes in different sizes, do your homework. Second, it insures against false claims of packages “going missing.” Pay attention to packaging. Food items can melt or go bad very quickly if not shipped properly or if specific delivery is not coordinated with the recipient ahead of time. What is the product? Facebook Influencers are a mix of both traditional celebrities with a large number of likes and some not-so-famous new online influencers who know how to use Facebook to their advantage. 50 New Fashion Influencers. Many marketers don’t think twice about how a package will get to the influencers, and yet it’s such a critical element to an influencer’s perception. Instagram Facebook Twitter Youtube. Nothing screams, “You’re an afterthought” like sending a crappy package. The archipelagic country is home to beautiful beaches, vibrant cities and a thriving fashion and entertainment industry. Targeting both micro-influencers, and PR Influencers increases your average, 500 – 750 influencer packages. Be sure to use language that makes the influencer feel special. Here in the Philippines, Blogging and being a Online Influencers has been a hyped specially for young generations. Fill in your details below or click an icon to log in: You are commenting using your WordPress.com account. Like most consumers, Influencers well… consume stuff. Did you know that Philippines got its name in honour of King Philip II of Spain? Wait! For how to send a letter or postcard, see Sending Mail. For mail and packages sent from and to the U.S., see Preparing International Shipments. The golden rules for appealing to influencers through PR packages is as follows: Make sure your product or service is something they will actually be interested in, but also something that will appeal to their followers. They easily may have missed or forgotten to respond to your email. Influenster is a program that sends out thousands of boxes a month full of free stuff in hopes that you'll use your social media influence to tell everyone you know what you think of these products. Influencers Are More Popular Than Mainstream Celebrities As recognition for this individuals here are top 10 Influencers/Bloggers to look forward this year. Send Mail & Packages Convenient Domestic Shipping. Call or submit the form below to learn more about PRWeb’s new Web Influence and Web Power subscription packages. These packages aren’t always great though because sometimes brands stop sending packages when they don’t get the positive reviews they were expecting. Think about how you’d send a wedding gift to your closest friend. For PR and business related inquiries, please email [email protected] with a detailed description of your PR request along with your contact information. And PR companies are sometimes willing to send to influencers if they feel like their content is quite unique, but it’s also less impactful for them if you don’t have much of a following. Each time we send Influencer Box members a package, we’ll include a special Influencer Impact update that contains info on nonprofit causes we’re supporting, and highlighting new issues, challenges, and solutions we feel the world should be aware of. Many marketers don’t think twice about how a package will get to the influencers, and yet it’s such a critical element to an influencer’s perception. First impressions are everything! Stefania has been responsible for leading sales/business development, inking key partnerships, and leading corporate communications and PR efforts. Change ), You are commenting using your Google account. The difference with Influencers is that they tend to post what they’re consuming and doing with their daily lives across multiple social media platforms to thousands, if not millions, of viewers daily. Octoly will also take care of any shipping issues that might occur. Leveraging more than 20 years of Fortune 500 marketing experience, Cat has been a professional blogger and is an in-demand speaker, presenting on social media strategy and leadership. Include messaging inside the package. Product like Makeup skincare and hair! Ask your campaign influencers to add your tracking link to the top of their video description, so viewers can easily find and click the link.YouTube allows minimal space for text before a viewer has to click Show More to see the rest of the video’s description. By Kristy Sammis, Cat Lincoln, Stefania Pomponi, Jenny Ng, Edita Gassmann Rodriguez, Judy Zhou. First impressions are everything! and send them directly to the celebrities or their assistants and managers. Plus, you can schedule a USPS ® pickup from your home or office. I'm a Food Blogger, IT Specialist and Trainer by profession, A proud Mom and an … You might be surprised how willing and able influencers are to do this, as long as you compensate them for their time or provide a stipend for their purchase (be sure to provide the stipend ahead of time if the item costs more than $10). Until time travel is invented, be realistic about your timeline! Why is the recipient receiving it? Record a video or podcast episode. 3M Reach. Use Click-N-Ship ® service to pay for postage and print a shipping label from your printer or at a Post Office ™ location. Now, check out the ultimate list of instagram influencers in the Philippines (with >10k to 1 million followers) according to industry. May De Guzman. If it’ll take you three weeks to even get the items shipped, don’t expect your influencers to start posting in two weeks! Second, it insures against false claims of packages “going missing.”. (No one wants melted protein bars or wine that’s been sitting in 110-degree Arizona heat for two days! Beauty Gurus tend to have hoards of makeup, brushes, sponges, polishes, techniques, tools, and lashes at their disposal. Have size, shape, or banged-up items to Pay for postage and a! Reminders, don ’ t have advertising power while influencers do so get. Excited — like you really cared about giving them something special about how you influencer. It within 24 hours of your approval crappy package: they don ’ t have power. Sending mail PR how to send pr packages to influencers philippines to review your product best overall experience hours of your approval and! Like no other, creating possibilities to realities at their young age are flooded with from! 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